Cuba Journal
Business

Cuba Cannot Rebuild Under the Same Rules

Natalia Suyos ·

5 min read

generated illustration street facade centro havana people walking vintage classic car

A reconstruction plan begins with a map. Cuba has been handed a sketch instead.

On August 2, Carlos Saladrigas, the president of the Cuba Study Group, told El País that Cuba needs a kind of Marshall Plan: money for the electrical grid, hospitals, schools, public order, the currency, and the long, ungainly work of making a country investable again. His proposal is not an absurd one. The island plainly needs repair on a scale that cannot be financed by remittances, ration books, improvisation, or another committee meeting in Havana. (elpais.com)

But a map is not a bridge. And the most dangerous thing in Cuba now is the belief that someone else’s money can substitute for a Cuban political settlement.

The Marshall Plan has become a convenient phrase because it sounds both muscular and merciful. It evokes cranes, trains, factories, power lines, wheat, housing, a continent pulled upright after catastrophe. It offers the seduction of sequence: first the money arrives; then the lights return; then life resumes its ordinary grammar. The patient eats. The shop opens. The young stay. The future comes back from Miami, Madrid, Houston, Hialeah, and every airport gate where it has been waiting with a suitcase.

Cuba needs all of that. It needs electricity that is not a nightly wager. It needs medicine that is not a rumor passed through a family WhatsApp group. It needs a currency that does not make work feel ceremonial and survival feel entrepreneurial. It needs roads, ports, schools, water systems, reliable institutions, honest books, and the basic privilege of planning beyond Friday.

But the Marshall Plan was not a rainstorm falling on an unchanged landscape. It followed a war, a defeat, a remaking of power, and the construction of democratic institutions whose flaws did not erase their reality. It was not simply a transfer of funds. It was a wager on rules.

That is the missing line in every easy conversation about rebuilding Cuba.

Saladrigas’s argument, as presented in El País, is more serious than the slogan may suggest. He calls for a temporary lifting of U.S. sanctions, credit on long terms, infrastructure support, room for private enterprise, and a transition in which health care and education remain broadly available. He is right to insist that no investor will gamble heavily on a country that has neither dependable law nor dependable power. He is right, too, that a national collapse will not produce a clean democratic dawn merely because the old men have exhausted the fuel. (elpais.com)

The counter-case deserves its full weight. Sanctions have become a machine with blunt edges. They can constrict the state while cutting the hands of the people trying to build an alternative to it. The United States maintains an elaborate sanctions architecture around Cuba even as it issues specific licenses for narrowly defined transactions; the legal maze is itself a warning to banks, insurers, suppliers, and investors who prefer safer places to put their money. (ofac.treasury.gov) A country cannot repair its grid or feed its people on moral clarity alone. If Washington wants change rather than theatrical punishment, it must recognize that a collapsed island is not a liberated island.

That is true.

It is also not enough.

The Cuban regime has spent decades mastering the art of turning necessity into a hostage negotiation. It has made scarcity ideological. It has trained its citizens to understand every opening as provisional, every rule as reversible, every new permission as a favor that can be withdrawn when the Party feels threatened. The state permits a little market, then fences it. It permits a little foreign capital, then surrounds it with military monopolies and opaque contracts. It announces reform, then keeps the political architecture intact: no independent courts, no free press, no legal opposition, no genuine right to organize, no public accounting capable of telling Cubans where the money went.

A reconstruction fund poured into that system would not be a Marshall Plan. It would be another reservoir with no gauge.

The regime would say that conditions are an insult to sovereignty. This is its oldest trick. It treats sovereignty not as the right of Cubans to choose their government, own their labor, publish their ideas, and inspect their rulers, but as the state’s right to operate without inspection. The word becomes a curtain. Behind it sit the same ministries, the same security organs, the same unanswerable holding companies, the same men who made economic failure a permanent national weather pattern.

Cuba should not be asked to surrender its independence in exchange for help. No serious Cuban future can be built as an annex, a bargain-bin Caribbean experiment, or a revenge project for exiles who mistake dispossession for a deed. But neither can Cuba be rebuilt by treating the present governing order as a neutral contractor. The country does not need Miami to buy it. It needs Cubans to possess it.

That means any reconstruction pact worth the name must be sequenced differently. Assistance should move first toward people and institutions that cannot be quietly swallowed: independent producers, municipalities, churches, universities, medical networks, neighborhood enterprises, transparent infrastructure projects, and Cuban-owned businesses protected by enforceable law. Debt relief and investment should follow public rules, published contracts, independent audits, labor rights, and the dismantling of the state monopolies that convert every commercial opening into political patronage.

That is slower than a dramatic transfer. It is less cinematic than an airlift of capital. It is also the only way to prevent reconstruction from becoming restoration.

The lost opening of 2015 to 2017 matters here precisely because it cannot be rerun. That window was not merely a diplomatic thaw. It was a brief confrontation with possibility: travel, commerce, contact, and the unnerving prospect that ordinary Cubans might acquire independent economic and social space faster than the regime could supervise it. Havana feared that prospect and helped smother it. Washington later replaced engagement with a politics of closure. The window shut. History does not issue replacement tickets because everyone now agrees the first flight was missed.

So Cuba should stop waiting for a grand rescue whose terms remain unwritten. And Washington should stop pretending that deprivation is a strategy with a clean ending.

A real reconstruction plan will come only after the country has begun to rebuild the one institution no foreign lender can install: public trust. Until then, every promise of billions is only a blueprint held above a flooded floor.

Natalia Suyos writes for Cuba Journal on Business.